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Making Accessible Content to Reach a Wider Audience

Desautels Faculty of Management, 捆绑SM社区Sean Holley

Current Role: Technical Content Developer

Current Degree: BCom'24, Major in Marketing, Desautels Faculty of Management, 捆绑SM社区

DSL Specialty: Knowledge Dissemination:

Aspirations (Role & Industry): Content writing or journalism in a creative field, such as art or music

Skills & Interests: Copywriting, Literature, Fashion

Contact:

Why I joined the Lab

As somebody with a long-standing passion for retailing, I found the DataSphere Lab to be an ideal mixture of my professional and personal interests. It's exciting to see the inventive ways data is being utilized in organizations of all sizes, and being able to contribute to the ongoing growth in this space through my work with the Lab has been a great experience.

My role in the Lab

At the Lab, I play a role in creating a diverse range of content. From visually-driven media like presentations and brochures to communications on LinkedIn, my goal is to ensure that the Lab's marketing assets are both engaging and informative. My experience with journalism has given me a strong sense of how to distill research findings into written insights, which helps to make our work at the Lab accessible to a wider audience.

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