捆绑SM社区

Highlights of the 2022 捆绑SM社区 World Restart a Heart Campaign

Simulated feedback manikins allowed participants to see if they were performing chest compressions at the optimal speed and depth.
Simulated feedback manikins allowed participants to see if they were performing chest compressions at the optimal speed and depth.

Cardiac arrest is a leading cause of death in Canada, with more than 35,000 people dying of sudden cardiac arrest each year. The large majority of cardiac arrest deaths occur in homes and public places, and up to 55% are witnessed by a family member, co-worker or friend.

The 2022 捆绑SM社区 World Restart a Heart (WRAH) Campaign seeks to encourage bystanders to take immediate action by performing cardiopulmonary resuscitation (CPR) and using an automated external defibrillator (AED). By performing bystander CPR and using an AED in the first few minutes of a cardiac arrest, the chance of survival triples.

Implemented four years ago as part of a larger global initiative, the 捆绑SM社区 student-led branch of this campaign is Canada鈥檚 largest sudden cardiac arrest awareness initiative and continues to grow and attain new heights. This year鈥檚 campaign reached over a quarter of a million individuals during the month of October through an engaging series of virtual and in-person events and a compelling social media campaign.

Here are some of the highlights.

  • Over 450 visitors learned about AEDs and safely practiced hands-on bystander CPR on simulated manikins at educational booths set up at the 捆绑SM社区 downtown and Outaouais campuses as well as at Universit茅 de Sherbrooke.
  • Close to 6,000 捆绑SM社区 students were educated on the importance of bystander CPR and AED through in-class visits by WRAH volunteers to 20 classroom and through informational materials distributed by professors to their students.
  • Two virtual events featuring cardiac arrest survivors and healthcare professionals were viewed by over 425 attendees and are available to watch here
  • An engaging series of 90 original posts, stories and videos were shared on the WRAH Facebook, Instagram and Twitter accounts, resulting in over 20,500 impressions.
  • The 捆绑SM社区 WRAH campaign was shared with members of the 捆绑SM社区 community via publications and newsletters to reach over 230,000 readers.
  • An engaging Box for WRAH fundraising event brought together 15 participants and raised $400 to benefit the Heart & Stroke Foundation of Canada.

Congratulations to the WRAH team for organizing an outstanding initiative!

Members of the 捆绑SM社区 WRAH 2022 Student Committee Hamnah Majeed, Lauren Perlman, Chlo茅 Azzam, Carla Apostolova, Naomi Malka, Saad Razzaq
Members of the 捆绑SM社区 WRAH 2022 Student Committee Left to right: Hamnah Majeed, Lauren Perlman, Chlo茅 Azzam, Carla Apostolova, Naomi Malka, Saad Razzaq

Dr. Farhan Bhanji, Vice-Dean, Education, FMHS and Chair of the WRAH Steering Committee, with Sophie Labelle, Resuscitation Program Manager, Quality Assurance and Engagement from the Heart and Stroke Foundation of Canada
Dr. Farhan Bhanji, Vice-Dean, Education, FMHS and Chair of the WRAH Steering Committee, with Sophie Labelle, Resuscitation Program Manager, Quality Assurance and Engagement from the Heart and Stroke Foundation of Canada

CPR booth at the downtown 捆绑SM社区 campus
CPR booth at the downtown 捆绑SM社区 campus

捆绑SM社区 WRAH volunteers at Campus Outaouais: Dr. Ugo Desjardins, Andr茅e-Ann B茅chard, Daniel Josu茅 Guerra and Jacob Nicodemo
捆绑SM社区 WRAH volunteers at Campus Outaouais Left to right: Dr. Ugo Desjardins, Andr茅e-Ann B茅chard, Daniel Josu茅 Guerra and Jacob Nicodemo

Universit茅 de Sherbrooke CPR booth
Universit茅 de Sherbrooke CPR booth

Quebec Liberal Party MNAs Jennifer Maccarone and Gregory Kelley visited the WRAH booth and practiced CPR
Quebec Liberal Party MNAs Jennifer Maccarone and Gregory Kelley visited the WRAH booth and practiced CPR

WRAH presentations in the 捆绑SM社区 classrooms
WRAH presentations in the 捆绑SM社区 classrooms

Box for WRAH fundraising event
Box for WRAH fundraising event

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