Firm Expansion, Size Spillovers and Market Dominance in Retail Chain Dynamics
Authors: Jason R. Blevins, Ahmed Khwaja and Nathan Yang
Publication: Management Science, Forthcoming
Abstract:
We develop and estimate a dynamic game of strategic firm expansion and contraction decisions to study the role of firm size on future profitability and market dominance. Modeling firm size is important because retail chain dynamics are more richly driven by expansion and contraction than de novo entry or permanent exit. Additionally, anticipated size spillovers may influence the strategies of forward looking firms making it difficult to analyze the effects of size without explicitly accounting for these in the expectations and, hence, decisions of firms. Expansion may also be profitable for some firms while detrimental for others.
Thus, we explicitly model and allow for heterogeneity in the dynamic link between firm size and profits as well as potential for persistent brand effects through a firm-specific unobservable. As a methodological contribution, we surmount the hurdle of estimating the model by extending the Bajari, Benkard and Levin (2007) two-step procedure that circumvents solving the game. The first stage combines semi-parametric conditional choice probability estimation with a particle filter to integrate out the serially correlated unobservables.
The second stage uses a forward simulation approach to estimate the payoff parameters. Data on Canadian hamburger chains from their inception in 1970 to 2005 provides evidence of firm-specific heterogeneity in brand effects, size spillovers and persistence in profitability. This heterogeneous dynamic linkage shows how McDonald鈥檚 becomes dominant and other chains falter as they evolve, thus affecting market structure and industry concentration.
Read full article:听 Management Science
Power Distance Belief, Power, and Charitable Giving
Authors:听聽Dahee Han, Ashok K. Lalwani and Adam Duhachek
Publication: Journal of Consumer Research, Vol. 44, No. 1, June 2017
Abstract:
Three studies examine the relation between power distance belief (PDB), the tendency to accept and expect inequalities in society; power, the control one has over valued resources; and charitable giving. Results suggest that the effect of PDB depends on the power held by the donor. In low-PDB contexts, people high (vs. low) in psychological power tend to be more self-focused (vs. other-focused), and this leads them to be less charitable. In high-PDB contexts, however, people high (vs. low) in psychological power tend to be more other-focused (vs. self-focused), and this leads them to be more charitable. The authors also explore several boundary conditions for these relationships and conclude with the implications of these findings.
Read full article: Journal of Consumer Research
Saurabh Mishra appointed to Editorial Review Board of JAMS
Saurabh Mishra, Associate Professor in Marketing, has been appointed to the Editorial Review Board of the Journal of the Academy of Marketing Science (JAMS).
JAMS is devoted to the study and improvement of marketing and serves as a vital link between scholarly research and practice by publishing research-based articles in the substantive domain of marketing.
Fundraising could improve if tailored to social status
According to research by Desautels professor DaHee Han and her colleagues, charities are losing out on donations by not targeting their fundraising campaigns properly.
Charities must re-think their marketing efforts
A Charity Times piece explores a research paper partly authored by Desautels Professor DaHee Han.
Spirals of Spirituality: A Qualitative Study Exploring Patterns of Spiritual Organizing
Authors: Fahri Karakas and Emine Sarig枚ll眉
Publication: Journal of Business Ethics, Forthcoming
Abstract:
5th Empirical and Theoretical Symposium for Canadian Marketing Strategy
鈥淲e are drowning in information and starving for knowledge鈥On May 25, 2017, more than 60 marketing academics in Canada gathered together for the 5th Empirical and Theoretical Symposium for Canadian Marketing Strategy at the Desautels Faculty of Management to present research ideas, provide feedback, and share commentaries.
MCCHE is at the centre of efforts to support Indian pulse production
The Pulse Innovation Platform of the 捆绑SM社区 Centre for the Convergence of Health and Economics (MCCHE) brings new methods of food production and marketing to India.High fibre content, a low glycemic index, and ease of production make pulses an ideal crop for much of the developing world.
The supply and demand sides of corruption: Canadian extractive companies in Africa
Authors: Frederick Stapenhurst, Fahri Karakas, Emine Sarig枚ll眉, Myung-Soo Jo & Rasheed Draman
Publication: Canadian Foreign Policy, Vol 23, No. 1, 2017
础产蝉迟谤补肠迟:听
Charitable giving: the wealth factor
A study co-authored by Desautels Assistant Marketing Professor DaHee Han finds that there鈥檚 a big difference between the charitable giving habits of the wealthy and the less privileged.
Un truc ultrasimple pour voler de succ猫s en succ猫s au travail!
A key method for highly-successful peopleA new study by Desautels Assistant Professor Nathan Yang explores how to attain short-and long-term goals, using the database of mobile weight-loss app Lose It! to track user information and success rates.
Social value and content value in social media: Two paths to psychological well-being
Authors: Jiao, Y., Jo, M.S., Sarigollu, E.
Publication:听Journal of Organizational Computing and Electronic Commerce聽
础产蝉迟谤补肠迟:听
How good marketing can make social responsibility profitable
According to a new study in the Journal of Marketing, strong marketing can help a company maximize the benefits of social responsibility. The study鈥檚 authors, Desautels Associate Professor Saurabh Mishra and Sachin Modi from Iowa State University, analysed corporate social responsibility (CSR) actions across six categories: environment, products, diversity, corporate governance, employees and community.
Gene and environment interaction: Is the differential susceptibility hypothesis relevant for obesity?
Authors:听Mollea, R.D., Fatemia, H., Dagherb, A., Levitanc, R.D., Silveirad, P.P., Dub茅, L.
Publication:听Neuroscience & Biobehavioral Reviews
2017 SSHRC Connection Grant
Congratulations to Professor Demetrios Vakratsas on receiving a 2017 SSHRC Connection Grant for his project entitled 鈥淓mpirical & Theoretical Canadian Marketing Strategy Symposium: Marketing Analytics for Better Decisions鈥.