Transforming revenue into community impact
When COVID-19 hit Canada, Catherine Dagenais (EMBA鈥�18) successfully maintained employee and consumer operations at SAQ, Quebec鈥檚 liquor commission. As the government retailer鈥檚 CEO since 2018, Dagenais spearheaded company efforts to implement strict sanitary protocols and develop contactless delivery solutions to meet consumer needs. Under Dagenais鈥� innovative leadership, SAQ plays a pivotal role in giving back to Quebec, generating $35 million in weekly government revenue to fund schools, hospitals, and other services.
Dagenais shares her insights in the 捆绑SM社区 Master of Management in Retailing (MMR) Program's Spotlight on Women in Retail series.
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