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Professor Mukherjee appointed member of the Editorial Review Boards of Journal of Advertising and Journal of Business Research
Published: 11 March 2016
Professor Ashesh听Mukherjee has been appointed 听member of the Editorial Review Boards of Journal of Advertising and Journal of Business Research.听The (JA) is the premier academic publication covering significant intellectual development pertaining to advertising theories and their relationship with practice.听The听听applies theory developed from听business research听to actual听business situations.听
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