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This study examines the organizing processes through which products 鈥渂ecome鈥� risky. Drawing on a case study of chemical risk assessment and management processes in Canada and comparing two chemicals, it identifies a series of enacted practices that bundle into two forms of social ordering: 鈥渘ormalizing鈥� and 鈥減roblematizing.鈥� By bringing the past to bear differently on organizing processes, these two forms of social ordering structure the discursive work of actors in both their attempts to stabilize and their attempts to destabilize and change meanings of risk objects. As a result, objects 鈥渂ecome鈥� risky or safe in different ways.

Read full paper: Academy of Management Journal, February 2013