One of the frequently asked questions we receive from those interested in applying to the Master of Management in Retailing (MMR) program is about career prospects.
First and foremost, the retail industry is full of interesting and impactful career paths. Record sales worldwide by essential retailers during the COVID-19 pandemic is allowing them to expand their workforce and hire young talent; from retail supervisors and product managers to consulting analysts, among others.
By exploring different sectors of the retail industry (e.g., fashion, fintech, grocery, intelligent mobility, hospitality and entertainment), students will gain a solid understanding of which career path suits them, and their career prospects will be bright after graduation.
Students get hands-on experience that will translate well to professional work environments in the following areas:
1. Marketing & Entrepreneurship
Students learn the fundamentals of marketing communications and advertising with a special focus on digital multimedia campaigns. These tools lend themselves to helping graduates become marketing communication managers or brand marketing managers. Given the analytic nature of many courses, students will be ready to lead teams of market researchers to uncover consumer behaviours as consumer insights managers, or to collect, analyze and report marketing data to measure performance as digital marketing analysts.
2. Innovation & Operations
For those who excel at critical thinking and managing an organization鈥檚 operations, a career as a product developer and retail planning manager may be of interest. With classes such as Managing Retail Operations, Creativity & Experiential Economy and Managing for Sustainability, MMR students learn how to strategically implement new ideas and transition them from the incubation phase to the marketplace.
3. Global Retail Strategy & Leadership
The MMR program focuses on global business education with classes like Data-Driven Retail Decision Making and Retail Science & Analytics. As big data takes over the business world and influences decision making at all levels, strategy analysts and business intelligence managers will be in demand.
The MMR program prepares students for the new realities of retail by offering experiential opportunities through our retail innovation lab and internships with internationally renowned retail partners, workshops, and speaker series. Those with an MMR are well-positioned to be top candidates for their career of choice.
Organizations across the globe are looking for the next generation of retail talent. Find out where the Master of Management in Retailing can lead you and apply today!
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