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CMRK 430 Marketing Applications (3 credits)

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Offered by: Career & Professional Develop (School of Continuing Studies)

Overview

CMRK : Integrative, capstone course: cultivating skills and techniques required for effective marketing planning. Application of theories and skills learned in previous courses. Situational analysis and problem-solving skills. Cases and marketing simulation.

Terms: Summer 2014

Instructors: Moscovitz, David Lewis (Summer)

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